U.s. President s National Policy - 844 Words

Public approval has always been an essential part of the American Presidency. But times have changed and today U.S. Presidents make public appearances to make sure that the public approval rating of them is favorable. These public appearances allow the president to show off positive characteristics like integrity and courage which makes the President likeable to the American people. The president’s public displays to the American people has essentially turned him into a spectacle. The change of the Presidential image into to a public spectacle is being used by modern presidents as a propaganda tool that helps them to implement each U.S. president’s national policy. One of the best examples of the Presidential spectacle being used as a propaganda tool was during the presidency of Ronald Reagan. Reagan was elected into office at a time when the preceding President, Jimmy Carter, received disapproval from the American public because he was perceived as weak due to his mishandling of the Iranian hostage crisis. Reagan used Jimmy Carter’s poor approval rating to his advantage and was able to portray himself as a strong masculine leader to the public. The media showed images to the public of Reagan riding horses and exercising, which defined him as a spectacle who was a strong militant leader. Reagan’s image as a strong leader helped him to achieve public approval for military intervention in Grenada. Grenada was a socialist state in the Caribbean and the Reagan administrationShow MoreRelatedThe United States And The Civil Rights Movement903 Words   |  4 PagesBeginning in the 1960’s the growing strength of the civil rights mo vement struck the attention of political figures that influenced calls to reform the U.S. immigration policy. 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